KELLOGG’S LCMs KALEIDOS RICE BUBBLES SNACK BARS
15 min reading time
ReAL FOOD RATING
Price
$7.50 for 12 bars | 62.5¢ per bar
Where to Buy
Major supermarkets
MANDY'S TAKE
“With 40% sugar, ultra-processed ingredients, and virtually zero nutritional benefit, this product earns one of our lowest possible ratings. While it may look colourful and convenient, it’s really just a sugary cereal bar,based on its ingredients and sugar content. It’s marketed under the guise of a child-friendly snack. The only redeeming factor is the use of natural colours, which doesn’t come close to outweighing the harm of promoting this to kids. Shockingly, it contains less fibre than many of the very sugary breakfast cereals it’s trying to emulate, including Coco Pops and Froot Loops. Parents deserve better — and so do their lunchboxes.“
RATING BREAKDOWN
NUTRITION SNAPSHOT
- Natural colours (not artificial)
- Natural flavours (not artificial)
- Um... it's cheap?
- Convenient packaging
- Kids will eat it (but should they?)
- School friendly (but won’t aid their concentration)
- EXTREME sugar content (40.5g/100g)
- FOUR different sugar sources
- Ultra-processed throughout
- Virtually no protein (3.7g/100g)
- Less fibre than Coco Pops (1.6g/100g)
- Multiple emulsifiers and additives
- Marketed directly to children
NUTRITION SNAPSHOT
Natural colours (not artificial)
Limited whole food ingredients beyond oats
Contains glycerine additive
Fibre partly from extracted chicory root
Colours: Natural
No Artificial Colours: Win!
WHO'S IT FOR?
- Babies & Toddlers
- Kids (Avoid)
- Teens (Avoid)
- Adults (Avoid)
- Contains gluten
- Contains dairy
- Contains soy
- Extremely high sugar
BETTER OPTIONS
- Literally ANY fresh fruit
- Plain rice cakes with honey
- Homemade rice crispy treats
- An actual piece of chocolate (at least it's honest about being candy!)
MAKE IT YOURSELF
Want a healthier alternative? Try a homemade version!
“These use healthy and nutritious ingredients” – Mandy
Check out the Recipe
Strawberry Muesli Bars
Introducing my delightful and nutritious Strawberry Muesli Bars! Packed with wholesome ingredients like oats, chia seeds, sunflower seeds, and sweetened naturally with honey, these
Watch the Reel
THE VERDICT
With 40% sugar and more ultra-processed ingredients than you can shake a stick at, this is a confectionary bar that is masquerading as a school-friendly snack. The natural colours are literally the only positive in a sea of nutritional disasters. When a product marketed as a “cereal bar” has less fibre than the sugary cereals it’s based on, you know something’s seriously wrong. A clear example of how kids’ food marketing can overshadow nutritional quality
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